Adonelle Touch Is Now Published
I’m happy to share that Adonelle Touch: How Sex-Positive Values Create Brands and Businesses People Trust is now officially published.
This is an important milestone for me, but more than that, it is the beginning of a wider conversation.
The book started with a simple question:
What if the same values that help relationships become healthy, respectful, and alive could also help organisations thrive?
From that question grew a framework for looking at business through the lens of positive sexuality ethics. Adonelle Touch translates sex-positive values such as inclusivity, consent, openness, and empowerment into practical principles for leadership, branding, communication, and organisational culture.
The core idea is not about bringing sexuality into business. It is about recognising that organisations are made of relationships. Trust, boundaries, clarity, autonomy, emotional safety, and honest communication shape how people experience companies from the inside and the outside.
Many organisations optimise for performance. Fewer are intentionally designed for trust.
Adonelle Touch explores what becomes possible when trust is not treated as a slogan, but as something people can actually feel in the way a brand communicates, a leader makes decisions, or an organisation designs its culture.
Writing this book has been a long and intense process, full of thinking, testing, writing, rewriting, and questioning. I am deeply grateful to everyone who contributed, challenged, encouraged, and strengthened the work along the way.
Most of all, I am grateful to Eliia, whose presence, support, and inspiration have been part of this journey in ways that go far beyond words.
The book is now available in paperback, hardcover, and ebook formats. More details, including current availability and library access information, can be found on the Adonelle Touch book page.
I hope the book finds readers who are interested in building organisations, brands, and cultures where people feel respected, engaged, and free to choose.
This is only the beginning of the conversation.
