Bringing Adonelle Touch Into a Sex-Positive Research Community

I recently had the pleasure of speaking at the Center for Positive Sexuality’s Monthly Lecture Series, where I introduced the Adonelle Touch framework and the ideas behind my book, Adonelle Touch: How Sex-Positive Values Create Brands and Businesses People Trust.

This was a meaningful moment for the project. The Center for Positive Sexuality is based in Los Angeles and has long been dedicated to education, research, and public conversation around positive sexuality. Bringing Adonelle Touch into that context felt especially important, because the framework grew directly from sex-positive values and asks how those values can be translated into leadership, branding, communication, and organisational life.

The presentation explored how sex-positive values offer a language for trust, autonomy, and healthy interaction, and how that language can help organisations lead, communicate, and build stronger relationships with employees and customers.

I introduced the core ideas behind the framework, shared examples of how they can be applied in organisations, and reflected on the personal and professional journey that led me to write the book. The session combined conceptual introduction, practical reflection, and space for wider conversation.

At the heart of the talk was a simple idea:

The values that support healthy relationships can also help organisations become more trustworthy, respectful, and human.

Adonelle Touch is not about making business sexual. It is about recognising that positive sexuality has developed a rich ethical language around consent, inclusivity, openness, empowerment, boundaries, agency, and trust. These are not only intimate values. They are organisational values too.

One of the most meaningful parts of the session came during the Q&A, when it was shared that the Center for Positive Sexuality has, for more than a decade, hoped to see positive sexuality values travel beyond the field of sexuality itself and into organisations, leadership, and business.

That made the conversation feel especially significant. Adonelle Touch is not only using sex-positive language as inspiration. It is an attempt to build exactly that kind of bridge: from positive sexuality into organisational life.

After the event, Emily E. Prior, Founder and Executive Director of the Center for Positive Sexuality, shared the following endorsement:

“Adonelle Touch is a pioneering bridge between positive sexuality and organisational life. This is important information, and the framework offers a practical way to bring inclusivity, consent, openness, and empowerment into leadership, branding, and business culture. To our knowledge, it is one of the first structured attempts to apply positive sexuality to organisations in this way, and it opens the door to studying how businesses change when they adopt these principles. We encourage you to see how this can apply to your business endeavours.”

For me, this captured why the session mattered. The framework was received not only as an interesting business idea, but as a meaningful extension of positive sexuality into a new field. It confirmed that the questions behind Adonelle Touch are timely, relevant, and worth exploring further with researchers, practitioners, and organisations.

The discussion around the session confirmed that this bridge is needed. There is real value in asking what organisations can learn from fields that have spent decades thinking seriously about consent, autonomy, communication, stigma, shame, pleasure, power, and safety.

I am grateful to the Center for Positive Sexuality for the invitation, for the endorsement, and for creating space for this conversation. I hope this is the beginning of more dialogue between sex-positive research communities and the worlds of leadership, branding, and organisational life.

Explore more:

Center for Positive Sexuality’s Monthly Educational Series
Adonelle Touch book and framework